Benjamin Moore, North America’s favourite paint, colour and coatings brand, has released its ‘Colour of the Year 2023’ as Raspberry Blush 2008-30 – a saturated red-orange that enlivens our surroundings while awakening our senses with charismatic colour.
This vivacious colour is unapologetic in its boldness as it encourages a confident colour statement.
Benjamin Moore paint is distributed in Australia by Tenaru. Its general manager, Brian Hamilton, says: “Colour is coming back into Australian homes and Aussies should feel empowered to move away from pure white walls. Raspberry Blush 2008-30 and the Colour Trends 2023 palette deliver whole bodied paint colours that can be used to form statement transformations for incredible results.”
Leaning into deeply saturated colours with undeniable charisma, the Colour Trends 2023 palette celebrates the use of colour to influence dramatic transformations. As living spaces are often an expression of individuality and personal style, Australians should move towards a bold statement and the palette empowers designers and homeowners to take colour to unexpected places using eight Benjamin Moore paint colours:
- Raspberry Blush 2008-30
- Conch Shell 052
- Wenge AF-180
- Cinnamon 2174-20
- New Age 1444
- Starry Night Blue 2067-20
- North Sea Green 2053-30
- Savannah Green 2150-30
To commemorate this year’s selection, Benjamin Moore enlisted Canadian electro-funk duo Chromeo to underscore the upbeat and optimistic tone of the palette and the dynamic role colour plays in self-expression, much like music.
Chromeo’s new single, ‘Raspberry Blush’ celebrates the positivity and enjoyment of life that both colour and music can influence. Designers and DIYers alike can experience the Colour Trends 2023 palette through eight specially curated playlists that reflect the personality of each colour and the spirit of the palette on Spotify.
