Oliver James 's blog

Whatever people may believe, companies sell their experiences, feelings and ideologies and not products. Coca-Cola is one such business that knows what they want their customers to have when they buy their products...

Swimming in the digital marketing ocean isn’t easy for businesses that are always short on time. As per calculations, most of these businesses need a genuine and skilled digital partner who can swiftly manage the online marketing needs...

The overall population of the world currently is a little over 7 billion, out of which almost 50% i.e. 3.5 billion people use mobile phones...

Only a handful of marketers have been successful in creating a content strategy that has worked. The digital marketing executives are well-versed with the notion that, it’s only with fine- tuning, a content attracts a reader's attention...

In the realm of web design and graphic design , understanding the psychology behind shapes and symbols is essential for creating visually compelling and impactful websites...

In today's digital age, having a professional web presence is essential for businesses of all sizes. Whether you're a small startup or a multinational corporation, investing in professional web development services can be the key to unlocking new opportunities and reaching a wider audience...

Hey, do you know dark mode is among the biggest trends in the designing world? Do you know reputed brands such as Facebook, WhatsApp, Google, Apple and Instagram have already befriended the dark mode design? Nope?...

When it comes to UI/UX designs , it is the tiny things that make a difference. Microinteractions, the small animations and feedback loops can have a major impact on the overall user experience...

Today’s competitive landscape is full of brand awareness and establishing a strong brand is vital for the success of any business. A well-defined brand not only differentiates you from competitors but also cultivates trust and loyalty among your target audience...

Swimming in the digital marketing ocean isn’t easy for businesses that are always short on time. As per calculations, most of these businesses need a genuine and skilled digital partner who can swiftly manage the online marketing needs...

Imagine you visit a website that instantly grabs your attention, compelling you to explore every nook and corner of the website...

There is no need to mention that logo is the most significant need of every business because it is an element that represents an organization’s mission statement and work ethics. It should convey the message to the targeted audience in the standard manner as the company wants...

Changes in web designing world are something that happens every day. New techniques and designs are born every day which give birth to modernization and experimentation. These deviations act as the driving factor behind pushing the businesses towards better future and increased revenue...

Entrepreneurs often thinking about taking their business to next level and making it bigger than previous year. What they forget is asking themselves how to get there. Yes, that’s hard but there’s no escaping it...

Entrepreneurs often thinking about taking their business to next level and making it bigger than previous year. What they forget is asking themselves how to get there. Yes, that’s hard but there’s no escaping it...

Colors are directly linked to our moods. They are specific in the emotional and psychological responses they invoke. They also dictate our response and associations with a design/visual. Hence, they are considered an extremely important element of design...

In the ever-evolving world of graphic design, staying ahead of the curve is essential for creating impactful and engaging visuals. Whether you're a seasoned professional or a budding designer, keeping up with the latest trends can help elevate your work and set you apart from the competition...

Inclusion of ‘packaging’ into 7P’s of marketing itself speaks for high significance of packaging in marketing. Most of the corporate understand this and take account of the efforts to be put in to have best packaging for their products...

Web development industry is known to be highly volatile. What is popular today may be out of fashion tomorrow. Remaining oblivious to the advancements in technology can push you behind in the corporate race...

The world is rapidly changing with the digital revolution and with this revolution, brands too need to be flexible to adapt their design according to the changing consumer needs...